30 Seriously Primo Sweepstakes from the 1960s and 1970s
Carly Tennes
Published
11/08/2024
in
wow
Long before sweepstakes were widely disregarded as a con aimed at convincing people to buy things they don't need — despite the long-running disclaimer of "no purchase necessary" — consumers had hope they'd actually win something. Enter these spectacularly '60s and '70s sweepstakes, complete with cars, cash, and even a date with Spock himself.
From yachts to trips to Sweden, here are 30 seriously primo sweepstakes from the 1960s and 1970s.
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1.
Ultra Brite Toothpaste’s Love-Bug sweepstakes. -
2.
“Yardley SWEEP-you-off-your-feet-STAKES!” -
3.
“Poster for the Star Wars Toyota Space Fantasy Sweepstakes, 1977. Artwork by John Van Hamersveld.” -
4.
“RCA and Glad Sweepstakes, 1978” -
5.
“Win A Pair of AMC Pacer cars with Dial's "Bars and Cars" Sweepstakes [1975].” -
6.
“Pennsylvania House 1776 Sweepstakes [1975]” -
7.
“Famous Clark Bar Superhero Sweepstakes.” -
8.
“Dunkin' Donuts Party Time Sweepstakes - October 1971 - Win a 1972 Dodge Dart Demon.” -
9.
“General Electric with Mr. Magoo ‘Light Up Your Lifestyle’ sweepstakes, BH&G, 1979.” -
10.
“A Kool cigarettes sweepstakes, 1975: the 63ft yacht 'Lucky Lady' from the film of the same name was the grand prize.” -
11.
“Neet Hair Remover with '78 AMC Pacer, Trip, Camera and Perfume Sweepstakes [1977].” -
12.
“Kentucky Fried Chicken 'Bike-to-school' Sweepstakes at upstate NY locations (September 23, 1976).” -
13.
“Mr. Wrangler Catch-a-Mustang Sweepstakes” -
14.
“Hi-C Drinks with $25,000 Sweepstakes offer, 1964.” -
15.
“1966 Avis Rental Car with Plymouth Fury sweepstakes.” -
16.
“Quaker Cereals Sweepstakes, Puffed Wheat, Puffed Rice, Shredded Wheat, Quisp Quake, Life, Cap 'N Crunch, and more. 1968.” -
17.
“Win fabulous furs by Schiaparelli in Wyler's 'Fur Weather Friends' Sweepstakes" - Wyler Food ad [1968].” -
18.
“Gleem Toothpaste - September 1966 - Batman's TV Sweepstakes.” -
19.
“Kool-Cricket $10,000 Sweepstakes” -
20.
New Wheaties Outdoor Living Sweepstakes -
21.
“The Breck Beautiful Hair Beautiful Downtown Burbank Laugh-n Sweepstakes” -
22.
“Mennen Swingin’ Sweepstakes!” -
23.
“Junior Mints Vacation to the Stars Sweepstakes” -
24.
“Dr Pepper's Charge! Get Goin' Again Sweepstakes, 1968.” -
25.
“Kraft Chocolates/Mary Poppins Giveaway” -
26.
“Baggies Filled With Cash! Baggies® 1964.” -
27.
“A date with Spock! Ad circa 1968/69 announcing a contest for a breakfast with Leonard Nimoy, offered as part of the Twin Cities Winter Carnival celebrations. Winners also rode in the parade! Nice!” -
28.
“Win a trip to Sweden. Touch of Sweden Hand Lotion, 1974.” -
29.
“Write your own ticket! 1966.” -
30.
“Match your lipstick to your 1967 Ford Mustang! Print ad for Tussy cosmetics (and presumably Ford).”
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